The Times's award-winning Clean Air for All campaign, launched in 2019, pushed the issue of air pollution up the national agenda and played a crucial role in securing policy changes such as the government's ban on new petrol and diesel car sales.
The Times Clean It Up campaign
The Times launched its Clean It Up campaign in February 2023, with the aim to press for urgent action from the water industry and its regulators to help reduce pollution and clean up Britain’s waterways. With water companies reporting huge profits while escaping effective sanctions over record sewage spills the campaign began with a manifesto demanding improvements that the public was entitled to expect.
The campaign has already helped to deliver:
A watershed apology by trade body Water UK and a promise to spend £10 billion this decade on tackling sewage spills from storm overflows.
A move by the government and regulator Ofwat to bring forward £1.6bn of investment by water firms to 2023 and 2025.
A new promise by all of England’s main sewage companies to produce real-time maps of spills by the end of the year, two years ahead of a legal deadline.
A cap on £250,000 penalties for water companies being raised to “unlimited fines”, in line with The Times urging tougher regulation.
In 2020 The Sun launched a single use mask recycling campaign, Mask Force, encouraging Sun readers to start recycling their single use masks to help stop the astonishing impact they are having on our planet. Shoppers recycled 1 million masks across 488 Morrisons supermarkets across the country in special Sun branded bins, provided by ReWorked.
