Phil Han named Global Head of Video Strategy, News Corp

Phil Han is today appointed to a new role as Global Head of Video Strategy, News Corp. The new role will be strategic, looking across News Corp’s global publishing businesses and sharing best practice. He will gather learnings from outside the business, working with platform partners, to ensure that we are generating the best original content from both an engagement and a revenue perspective.

David Dinsmore COO at News UK said:

“Phil has done a tremendous job as Director of Video at The Sun for the last five years.  At The Sun, Phil transformed the video operation and the team now brings in billions of views a year as well as record revenue. He also generated original ideas and developed a succesful off platform video strategy to the extent that The Sun has now proudly surpassed any other British publisher with 3.8m subscribers on YouTube.  Joining up our video capability in this way should ensure that we are distributing our video to the widest audiences and monetising them as best we can.”

Reporting jointly to David Dinsmore, COO at News UK, and to Anoushka Healy, Chief Strategy Officer at News Corp, Phil will be based from London but he will additionally spend time at the New York Post , Dow Jones, Storyful and the News Corp Australia titles.

We will recruit to fill his role at The Sun and he is expected to take up his new role in late April.