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TalkTV launches campaign to announce new Autumn schedule
TalkTV has launched a campaign to announce its new Autumn line-up from 10 October 2022. Joining existing shows Piers Morgan Uncensored and The Talk, as well as Vanessa Feltz’s new drive time show which launched last month, are two new shows: Jeremy Kyle Live and First Edition with Tom Newton Dunn.
Created by News UK’s dedicated agency, Pulse Creative (a joint-venture between The&Partnership, mSix&Partners and Wunderman Thompson), the campaign features TalkTV’s primetime talent in a series of short films. The films focus on the channel's key message - if you’re thinking about it, we’re talking about it - with the ambition to show viewers that TalkTV is there to help them make sense of the world.
Will Martin, Head of Marketing, TalkTV, said: “At a time when British people face challenging circumstances, this campaign aims to show that TalkTV is on their side; challenging the status quo, holding the establishment to account and putting a smile on peoples faces.”
Anthony Burton, Senior Account Director, Pulse said: “This campaign shows the best of TalkTV. Whether it’s serious political commentary or a light-hearted look at the news, no issue is too big or too small when it comes to championing their viewers.”
The campaign will air on TalkTV throughout Autumn, as well as across social media and in press including The Sun, The Times and The Sunday Times. Click here to watch the brilliant campaign.
TalkTV launched in April as a bold new voice in news, current affairs, debate and opinion. The continued growth in radio listeners comes as the schedule finds news audiences, simulcasting with TalkTV, available on Sky Channel 526, Sky Glass Channel 508, Virgin Media Channel 606, Freeview Channel 237 and Freesat Channel 217 as well as on DAB, Amazon Fire TV, Apple TV, Samsung TV Plus, YouTube, the Talk.TV website and TalkTV iOS and Android apps.
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Credits
Head of TalkTV: Richard Wallace
Head of Marketing: Will Martin
Marketing Manager: Clara McGinley
Agency: Pulse Creative London
ECD: Russell Ramsey
Strategy Partner: Matt Nixon
Senior Account Director: Anthony Burton
Senior Account Manager: Tom Pettiford
Production Company: Pulse Creative London
Director: Leo McCrea
Producer: Agnes Szyperek
Director of Photography: Charlie Grainger
Photographer: Chris McAndrew
Editor: Dave Shepherd
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